DIGITAL: Online & Everywhere

It starts with an award-winning website design built around functionality; constantly updated and enhanced with the latest tools and usability features, ensuring a customer experience that builds connections with our valued agents. The same approach guides our social media advancements, with millions of consumers engaging with our content there and on our Newsroom, which directly reaches tens of thousands each year.

longandfoster.com Enhancements

Continued to develop new functionality and added features to Long & Foster's website, including:

  • Coming soon listing search exclusive to Long & Foster

  • Automated notifications via text and phone, letting agents know when they receive leads from longandfoster.com

  • Upgraded search capabilities with clustered results for increased speed and usability, badges to easily identify Long & Foster listings and other valuable additions

  • A digital Spanish version of our buyers and sellers guides

  • Many more SEO and other digital upgrades, improving the site for agents and
    consumers alike

 
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OFFICE WEBSITES

Launched new office websites with a modern and responsive design for each Long & Foster office.

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TEAM WEBSITES

Launched team websites, giving our agents the ability to showcase their teams collaboratively on one site.

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CLIENT SATISFACTION

Received our 5,000th response to our Client Satisfaction Survey, maintaining our impressive 97% satisfaction rating.

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CRES Referral Web App

Developed an online web app for agents to quickly and easily submit referrals for client opportunities outside Long & Foster’s markets.

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SOCIAL MEDIA

  • Expanded Long & Foster Real Estate's presence on Facebook, Instagram, Twitter, LinkedIn, YouTube, Vimeo and more, reaching over 9.6 million people via social.

  • Managed posting and advertising on the Facebook, Twitter and LinkedIn accounts for Tailored Move, Long & Foster Insurance, Long & Foster Property Management and Home Service Connections and provided social support to Prosperity Home Mortgage.

  • Hosted 5 Facebook Live events with Boomer Foster and Gary Scott of Long & Foster Real Estate, reaching over 56,925 individuals.